SEO refers to Search Engine Optimization. Also, may be understood as optimizing your website, blog or forum to be indexed in search engines(ex. Google, Yahoo, Bing etc.) . The websites that rank high in Search Engines gets visited much more than the others.
The most important aspect of SEO (Search Engine Optimization) is making a website easy understandable for both search engines & users. Search engines still can not see and understand a web page the same way a human user does. Search Engine Optimization helps the engines understand what each website or a page on some website is about, and how it may be helpful to the users.
Search Engine Optimization is a necessity in today's era, without which no organization or business can survive in the long run. SEO does not just involves gathering technical information or analyzing & optimizing your websites keywords to get listed in search engines.
The most important aspect of SEO (Search Engine Optimization) is making a website easy understandable for both search engines & users. Search engines still can not see and understand a web page the same way a human user does. Search Engine Optimization helps the engines understand what each website or a page on some website is about, and how it may be helpful to the users.
Search Engine Optimization is a necessity in today's era, without which no organization or business can survive in the long run. SEO does not just involves gathering technical information or analyzing & optimizing your websites keywords to get listed in search engines.
One can build a super awesome website, but its content will remain hidden from the search engine unless it gets submitted & promoted. Search engines by themselves does not have any gauge to discover excellent content on the web. Only users have the power to discover, react, comment and link. Great content cannot be simply created - it must be shared and talked. Search engines already do a vast work of promoting caliber content on websites that have become popular, but they can not create this popularity - this is a task that calls talented Internet marketers.
On the contrary, an amateur SEO professional can harm your website more than one imagine. An inexperienced consultant use outdated techniques that are no longer in use. He may rush your website with unnecessary keywords that could drop your rank in search engines & other listings.
Search Engine Optimization is a long process and may require a couple of months for successful implementation. This first thing to do is submitting the URL of the website to be indexed to the Search engine's index. Also, rich and relevant keywords should be used in the content, title and headings. Google Webmaster Tools significantly helps to rank your website higher in search engines. It suggesting relevant keywords and generating reports based on your website's performance in the search.
Search Engine Optimization is a natural (un-paid) or organic marketing strategy. One of the most influential technique for Search Engine Optimization is Link Building. Link building includes back linking and forward linking. Back links refer to the links that get placed in other websites and points to your website URL. Quality back linking is much more valuable than quantity back linking. A back link placed on the website like CNN pointing to your website can improve your page rank, much more than back links from hundred of other small websites. The online reputation of the website that back links are a significant part of the websites Search engine Optimization. Forward links are those placed on your website pointing to some other reputed website. Forward Linking is as powerful as back linking and proves to be significant in SEO.
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